TUPPERWARE
Minimalism is Realism
The designing of any showroom is a tricky job. The designer always has to keep in mind that the product on sale should not get lost amidst the architectural features of the store.
Exploring this expression, the Tupperware stores have been designed on the concept of minimalism.
The glass façade and window display act as a welcome call for passing customers.
A number of attractions in the store namely, ‘Try Me counter’, ‘New Arrivals’ display and also a small mock kitchen captures the interest of any and everyone. Different racks have been provided for the display of different collections offered by the brand along with storage at lower levels.
The material language of mild steel and natural rubber wood help in focusing on the product and also requires almost no maintenance.
The Space has been well lit with rows of LED lighting and spotlights for the display racks. The displays have been designed to influence the sight to move along a designed path yet retaining a comforting feel to space.














